Monday 15 July 2024

Abarth September sales show continued growth

Abarth’s continued popularity in the UK has been highlighted by the September new car registration figures. The Italian sports brand recorded its best September ever, and its second-best month in 2018.

There was an almost 27 per cent year-on-year sales increase, as continued interest in the 595 and 124 spider brings new customers to the brand.

Abarth registered 987 cars in September compared with 780 cars in the same month last year. Meanwhile, the year-to-date figure of 4518 means the performance brand is up 29 per cent when compared with the 3500 units it had sold year-to-date in 2017.

The September sales figure also surpassed total sales for the whole of 2017, an impressive demonstration of strength and growth.

The UK division delivered the highest sales for the brand across Europe for September and is the largest market for 2018.

The sales figures are fantastic news, and the Abarth brand continues its popularity as we approach its 70th Anniversary in 2019,” says Andrea Lo Presti, Marketing Director for Fiat & Abarth UK. “More customers than ever are choosing an Abarth as they recognise the brand offers both style and performance.

To see if there’s a car in the range for you, head over to the Abarth website.

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