Tuesday 21 May 2024

New Ford Edge SUV unveiled in Geneva

Ford has showcased the new Edge SUV at the Geneva Motor Show. It is the most technically-advanced SUV they have ever produced, featuring a comprehensive array of camera- and sensor-based driver assistance technologies.

Unveiled in sporty ST-Line specification, the new Ford Edge SUV makes a statement with enhanced front and rear styling, a wide mesh grille, colour-coded body including deep side skirts, and standard 20 inch wheels.

Some of the new driver assistance technology is as follows:

Adaptive Cruise Control with Stop-and-Go and Lane Centring Assist

This helps the vehicle maintain a comfortable driving distance from vehicles ahead and helps reduce stress during long, light-traffic road trips by helping keep the vehicle centred in its lane.

Post-Collision Braking

Designed to reduce the impact of a potential secondary collision by automatically applying moderate brake pressure when an initial collision event is detected; slowing the vehicle can potentially lessen injury to occupants and further damage to the vehicle.

Evasive Steering Assist

Helps drivers steer around stopped or slower vehicles to help avoid collisions. Designed to operate at city and motorway speeds, it uses radar and a camera to detect slower-moving and stationary vehicles ahead and provides steering support to enable drivers to manoeuvre around a vehicle if a collision is imminent.

The new 238PS bi-turbo 2.0 litre EcoBlue diesel engine is combined with a new eight-speed automatic transmission featuring Adaptive Shift Scheduling and Adaptive Shift Quality Control, and Ford Intelligent All Wheel Drive, for optimised driving performance and refinement.

Inside the new Edge SUV, there’s a plethora of creature comforts to make any journey stress free. Wireless charging enables compatible devices to be charged cable-free, and Ford’s brilliant SYNC 3 communications and entertainment system enables drivers to control connected smartphones, audio, navigation and climate using voice commands and an 8-inch colour touchscreen. Customers can further upgrade their new Edge audio experience with a premium B&O PLAY sound system, and further comfort and convenience features include a new fully configurable 3D digital instrument cluster, full length panoramic glass roof, heated and cooled front seats, heated rear seats and a heated steering wheel.

Helping customers effortlessly deal with stop-start traffic using our most advanced driver assistance technologies to-date, and cruise in comfort supported by our refined and fuel-efficient new 2.0-litre EcoBlue diesel engine and eight-speed automatic gearbox, the new Ford Edge is our most compelling offering yet for the ever-growing numbers of European customers migrating towards SUVs,” said Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe.

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