Audi will turn the inside of the car into an amusement park at the 2019 Consumer Electronics Show (CES) in Las Vegas. The brand will present a completely new on-the-road entertainment format and a special movie theatre experience inside a luxury saloon on its show stand.
Both technologies represent the in-car entertainment of the future and can be experienced at the leading trade fair for entertainment electronics, CES. The show is being held 8-11 January 2019 in the Las Vegas Convention Centre.
Audi will show how a car ride can turn into a digital entertainment experience. The Audi models of the future will be even more connected and therefore provide the prerequisites for an entertainment space.
Thanks to automated driving, occupants will have “free” time in the car in the future, meaning they will have time for the next generation of in-car entertainment.
Audi will showcase pioneering concepts at the CES to demonstrate how the driving experience can turn into an experience drive. In Las Vegas, the brand will present a completely new entertainment format where the journey is the destination.
A different technology, the “Audi Immersive In-Car Entertainment,” provides entertainment while the car is stationary. It allows the occupants to enjoy Hollywood blockbusters or content provided by streaming services. Welcome to the next-generation drive-in movie theatre.
Audi has been a regular exhibitor at the Consumer Electronics Show in Las Vegas since 2011. It is the most prominent electronics trade fair and is considered an important driving force for trends and developments all over the world.
For more on the show, visit https://www.ces.tech/About-CES.aspx